26 Timeless Investment Buys You’ll Never Regret Buying During Black Friday

Anyone who works in fashion will tell you that a huge (and joyful) part of the job is giving shopping advice, whether that’s where to find the cosiest knitwear, the crème de la crème of coats or this season’s most wanted item. I often find myself dishing out shopping advice over dinner with friends, at family reunions or sometimes even to ladies I meet on the bus. Often, people will expect me to tell them the hot product of the moment (the trend du jour, if you will), but my advice is always the same: Invest in your capsule wardrobe with high-quality, timeless pieces.

Thankfully, Ralph Lauren is offering 30% off selected pieces for Black Friday. The offer will run from 23 November until 28 November, and just to make it even more tempting, the brand is offering free shipping and extended returns. While many may loathe the hysteria that can happen around this time of year, I always see it as an opportunity to invest in wardrobe essentials at the fraction of their original prices. And one of the smartest ways you can do this is by selecting Klarna when you head to the Ralph Lauren checkout. In essence, this payment platform enables you to pay within 30 days (instead of immediately) or split the total across three interest-free payments. Both methods are sensible to employ when you want to invest in quality rather than quantity, but still shop in the moment without missing out on a bona fide classic.

What do I love most about Ralph Lauren? That’s easy—it’s so classic that almost every item can be worn for multiple occasions for many, many years. Everyone’s capsule wardrobe is different, but Ralph Lauren has pieces to suit anyone’s style, including impeccable accessories, perfectly fitted blazers and one particularly adorable embroidered cardigan.

It’s impossible to ignore Ralph Lauren’s esteemed heritage. With striped shirts, classic blue denim and that iconic logo, the brand is nostalgic and preppy in a way that always feels cool. It’s also entirely universal. I’ve spotted editors at fashion week sporting its polo jumpers and winter coats—pieces that my family members have also adopted.

So if you’re looking to splurge this Cyber Week in a way that’s sensible and lasting, look no further than. See my favourite Ralph Lauren picks below.

I’ve already got this in my cart. 

How adorable is this?

Every wardrobe needs a black blazer. 

Blue jeans are a staple.

This with jeans is just casual perfection

A autumn/winter must!

It’s a liner jacket but I won’t be wearing anything on top. 

Love this truffle colour. 

The jumper you’ve probably already seen all over Instagram. 

Cosy and cute. 

Easy to style and oh-so cosy, this dress is a winter winner.

So elegant.

Like a camel coat but with extra practicality. 

Love how textured this suede looks, and this bag is the perfect size. 

If you’re looking for a trench that’s perfect for smarter occasions or evening events, look no further. 

Such a pretty colour.

Everyone needs sparkly heels for the holidays.

Did someone say ‘party’? Count me in…

So timeless.

A good black belt can easily elevate an outfit.

Leather trousers are so on trend this season.

There’s nothing better than a clutch with a crossbody strap. 

The chicest puffer jacket.

So cute! These preppy jumpers are so popular right now.

It’s a classic.

Look closely and you’ll see the cable knit detail. 

It’s reversible! 

This colour!

Looking for more? Discover more of Ralph Lauren’s Black Friday offers here, and remember–with Klarna, you can try before you actually buy.