As a beauty editor, I live for product recommendations and makeup tips. The good news is that I never have to look very far to find them because celebrities are rife with them. It only makes sense. After all, they spend a lot of time on set and in the makeup chair learning from the best makeup artists in the business.
If there’s one celebrity I can always count on for some good old makeup inspo, it’s Hailey Bieber. She’s constantly posting on social media, sharing new product recommendations and inside looks on her personal makeup routine with her millions of followers.
In one of her latest YouTube videos, the multi-hyphenate model, influencer, and brand founder took us through her autumn/winter makeup routine with the help of her makeup artist, Leah Darcy. During it, she shared a makeup hack that, personally, I think is kind of genius. It is all about blush application and as it turns out, it’s how she achieves such a glowing, natural-looking result every time.
So, obviously, I had to try it for myself. Let me tell you, once I did, I was obsessed. In fact, I’m pretty sure my face has never looked better. Keep scrolling to learn everything you need to know about this blush hack. Plus, shop the exact products Bieber used and see my results.
So what is this mysterious blush hack? It’s simple. Before applying a cream or liquid blush, she mixed it with a face cream. This does two things. First, it sheers out the colour and makes it easier to blend and build up. Second, it gives the skin a glowing, light-reflective look, which accentuates the cheekbones and makes them look lifted.
In the video, Bieber used the Barrier Restore Cream from her own brand, Rhode Skin. Unfortunately, it’s currently sold out and only available in the US, but we have high hopes (and have heard plenty of rumours) that it will land in the UK. Until then, I suggest using any face cream that gives the skin a luminous look. For example, you could use Charlotte Tilbury’s Magic Cream (£64) or, for a drugstore pick, Versed’s Dew Point Moisturizing Gel-Cream (£14). Both will give a similar effect.
As for the exact blush Bieber used, it’s the Lip and Cheek Stick from Milk Makeup. The high-pigment formula has a slightly oily texture that helps blend the colour across the skin. Once it dries down, it doesn’t budge. I, for one, wore it for a busy eight-hour day, and I never touched it up once.
On its own, it gives the skin a really pretty flush, but when it’s combined with a small amount of face cream, it becomes sheer, dewy, and light-reflective. It instantly made my skin glow and made me feel like I too could have supermodel cheekbones.
Later on in the video, she used this liquid blush for yet another hack—this time to create a customised tinted lip gloss. She mixed a small amount of the blush with a dab of her Peptide Lip Treatment. Again, this exact lip product is sold out and only available in the US, but I think you could use any clear gloss, like Tower 28’s ShineOn Lip Jelly in Clear (£15), for example.
Since they went for a “monochromatic berry look,” Bieber and Darcy followed up with yet another blush. This time, it was the Milk Makeup Lip + Cheek Cream Blush in the shade Quickie, which is a complementary dark berry colour. Darcy applied it onto the back of her hand before tapping it onto Bieber’s cheekbones for a more controlled application. “We’re kind of just layering two different blushes and just intensifying it,” Bieber said.
She went on to apply this exact same product onto her eyelids with a fluffy eye shadow brush. “I have hazel eyes, so I love burgundy colours on my eyes—burgundy mascara, burgundy eyeliner, kind of like those burnt plummy purple-y colours, because I really feel like it brings out the tiny little hint of green that I have in my eyes,” she said.
This story originally appeared on Who What Wear US and has since been updated.
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