If you’re asking us, we’d say winter is the best season to invest in a new fragrance. Not just because it’s Christmas and perfumes make for the best gifts, but because it’s during the winter months that you really get the most out of them. For starters, we tend to be out and about a lot at festive soirées and get-togethers, meaning we’re never short of reasons to pull out our favourite scents. On top of that, unlike lightweight summer spritzes that evaporate in a matter of minutes, the cold weather means your perfume is much more likely to stay put all day long.
And sure, while warm, heady perfumes tend to reign supreme in winter, that’s not to say there isn’t a winter fragrance for every perfume taste. Whether you like heavy woody notes, sweet gourmands or even fresh earthy scents, there’s a winter-appropriate perfume out there for you.
However, fragrance is no doubt a personal thing, which makes buying perfumes as a gift a particularly tricky thing to navigate. The good news is here at Who What Wear, we get to try hundreds of perfumes every year, meaning we get a pretty good sense of which ones make the best fail-safe gifts.
While there are plenty of fragrances that would make lovely gifts, we think it’s most responsible for us to share only the crème de la crème of winter scents—because no one wants to get it wrong. The biggest benefit of getting to try every perfume out there is that come gifting season, we have a whole stash of beautiful scents to give to loved ones as festive treats.
But the truth is the real teller of the best winter fragrances around are the ones that we end up keeping for ourselves. We’re talking about the perfumes that are so good we couldn’t face parting with them, even though we know they’d make for the ultimate gift. So without further ado, these are the very best winter fragrances that money can buy.
Next up, short-lived perfume is the worst, so I found 18 that last all day.